Outreach Email
Rob Rich → Smallable
Alix <a.bossard@smallable.com>
Status
blocked
Step 2
Sent: Not sent
S-Tier · 89.6
Subject
Rob's latest challenge hit 2.8M views
Hey Alix, Following up on Rob Rich — his latest dance fitness challenge just hit 2.8M views in 48 hours, with thousands of families doing it together at home. That's exactly the family-focused lifestyle content that connects with Smallable's audience. Rob's community is 65% women aged 25-44 — your core demographic — and they're actively participating, not just watching. Worth a quick call this week to explore how Rob could create something similar around Smallable's kids' activewear or family wellness products? Best, Mavi P.S. Holiday campaign planning starts soon — Rob's dance challenges always spike in December when families are home together.