Quick follow-up on Herman's luxury finance angle - Outreach

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Herman Dolce → Harvey Nichols

Missy <missy.smithson@harveynichols.com>

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Quick follow-up on Herman's luxury finance angle

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Hi Missy,

Following up on my note about Herman Dolce partnering with Harvey Nichols.

I just saw Herman's latest TikTok hit 150K views in 48 hours — it was about "building wealth to afford the luxury you actually want" rather than financing what you can't. His audience is exactly the demographic Harvey Nichols wants to reach: aspiring luxury consumers who are learning to build real wealth first.

His community of 3,500+ monthly mentees are actively working toward financial goals that include luxury purchases as rewards for hitting milestones.

Would you have 15 minutes this week to discuss how Herman could create content around "earning your luxury" for Harvey Nichols?

Best,
Mavi