Re: Krystal Ellis-Kendrick x BET (Black Entertainment Television)

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Krystal Ellis-Kendrick → BET (Black Entertainment Television)

Darnell Robinson <darnell.robinson@bet.com>

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Sent: 2026-04-09T20:06

B-Tier · 65.7

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Re: Krystal Ellis-Kendrick x BET (Black Entertainment Television) — audience data inside

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Hi Darnell,

Quick follow-up — I know timing matters, so I'll keep this short.

The audience overlap data I mentioned is still available if you want it — 52% demo match with BET (Black Entertainment Television)'s target customer, and Krystal Ellis-Kendrick is currently at 5.2% engagement (the fashion average sits around 1.5%).

Krystal Ellis-Kendrick has 2 brand partnership slots left this quarter. Once they're filled, we're not taking new partners until next quarter.

Happy to send the full breakdown or jump on a 10-minute call — whatever's easier.

Best,
Mavi