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Hi Niyireth,

Following up on my note about Rob Rich — his latest dance fitness tutorial just exploded to 1.2M views in 24 hours.

What caught my attention: 68% of viewers saved it to try later. That's the kind of content your Sunset Hospitality guests would love experiencing at your properties — interactive fitness that feels more like a party than a workout.

Rob's audience travels frequently (52% overlap with luxury hospitality consumers), and they're exactly who you want discovering your destinations through authentic, energetic content.

Worth a 15-minute call to explore how Rob could showcase Sunset's wellness experiences?

Best,
Mavi

P.S. His summer content calendar opens up next week — perfect timing for vacation season campaigns.