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Hi Contact,

Following up on Rob Rich — wanted to share something that just happened.

His latest dance fitness routine dropped Tuesday and hit 2.3M views in 48 hours. The comments are flooded with people saying they're ditching their gym memberships to dance at home instead.

This is exactly what Adidas needs right now — authentic proof that fitness doesn't require expensive equipment or memberships. Just movement, energy, and the right gear.

52% of Rob's audience already shops Adidas. They're ready to move with him.

Can we talk this week about getting Rob in some Three Stripes for his next viral moment?

Best,
Mavi

P.S. His engagement rate is 4x higher than typical fitness creators — these aren't passive views, they're people actually moving.