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Hi Niyireth,

I was looking at Sunset Hospitality Group's portfolio and immediately thought of my client Elise Neal when I saw your entertainment venues across Miami and beyond.

Elise is a Memphis-born actress with 28 years in Hollywood — you'd recognize her from Scream 2, Hustle and Flow, and currently The Black Hamptons on BET. But here's what makes this interesting for Sunset: she's become the unofficial "Hollywood Auntie" to 471K Instagram followers who are exactly your target demographic.

64% of her audience overlaps with Sunset's customer base — affluent Gen X women (35-54) who have serious spending power and travel frequently. When Elise posts about luxury experiences, her audience pays attention because they trust her 28-year career gives her real taste, not just Instagram influence.

She's heading back to film The Black Hamptons season 2, which means she'll be traveling for work constantly. The natural content opportunity here writes itself — behind-the-scenes glimpses of how a working actress experiences Sunset's properties, from Miami to Dubai.

Want me to send over her audience demographics so you can see the overlap for yourself?

Best,
Mavi

P.S. She's booking partnerships for Q1 now, and I have a feeling Sunset's Miami properties would be perfect for her BTS content.