Netflix Thread

Krystal Ellis-Kendrick x Netflix — fashion creator partnership

Hi Ryan, With Netflix's focus on entertainment, I thought this would resonate. I manage Krystal Ellis-Kendrick, and honestly, Netflix is one of the few brands I think would be a genuinely great fit — not just on paper, but in terms of the kind of content Krystal Ellis-Kendrick already creates in the fashion space. Krystal Ellis-Kendrick's niche audience delivers above-average engagement and conversion. I put together a short overview if you want the full picture, but the quick version: Krystal Ellis-Kendrick's audience skews heavily toward Netflix's target demo, and the engagement is real — 5.3% on Tiktok. Would you be up for a quick call this week? Best, The Team P.S. Q1 is prime time for new creator partnerships — happy to move quickly if there's interest.

The JCPenney insider advantage for Netflix fashion content

Hi Ryan, Following up on my note about Krystal — I realized I buried the lead on her current role as Director of Design at JCPenney. She's literally inside one of America's largest fashion retailers right now, seeing what's selling and what's trending before it hits the mainstream. That's the kind of insider perspective Netflix needs for authentic fashion storytelling — whether it's styling characters or creating content around fashion-focused shows. Her audience saves her styling posts at 3x the platform average. They trust her eye because she's proven it with $600M in retail sales. Want to see her latest trend report? I can share what she's predicting for spring. Best, Mavi P.S. Fashion Week content is already in planning — timing works perfectly for a Netflix collaboration.