Lululemon Thread

Rob Rich x Lululemon — fitness creator partnership

Hi Olivia, With Lululemon's focus on fitness, I thought this would resonate. I manage Rob Rich, and honestly, Lululemon is one of the few brands I think would be a genuinely great fit — not just on paper, but in terms of the kind of content Rob Rich already creates in the fitness space. With 1,230,848 engaged followers, Rob Rich consistently drives strong awareness and action. I put together a short overview if you want the full picture, but the quick version: Rob Rich's audience skews heavily toward Lululemon's target demo, and the engagement is real — 1.2% on Tiktok. Would you be up for a quick call this week? Best, The Team P.S. Q1 is prime time for new creator partnerships — happy to move quickly if there's interest.

Rob Rich x Lululemon — fitness creator partnership

Hi Olivia, With Lululemon's focus on fitness, I thought this would resonate. I manage Rob Rich, and honestly, Lululemon is one of the few brands I think would be a genuinely great fit — not just on paper, but in terms of the kind of content Rob Rich already creates in the fitness space. With 1,230,848 engaged followers, Rob Rich consistently drives strong awareness and action. I put together a short overview if you want the full picture, but the quick version: Rob Rich's audience skews heavily toward Lululemon's target demo, and the engagement is real — 1.2% on Tiktok. Would you be up for a quick call this week? Best, The Team P.S. Q1 is prime time for new creator partnerships — happy to move quickly if there's interest.

Rob's TikTok dance challenge hit 2M views this week

Hi Olivia, Following up on my email about Rob Rich — his latest dance fitness challenge just crossed 2 million views on TikTok this week, with thousands of users posting their own versions. This is exactly the kind of organic community participation that makes Lululemon partnerships so powerful. Rob doesn't just create content — he creates movements that get people moving. Would love to show you how we could design something similar specifically for Lululemon's community. Best, Mavi P.S. His audience is already asking what activewear he's wearing in the videos.