Alo Yoga Thread

Liz Rich x Alo Yoga — travel creator partnership

Hi Jordan, With Alo Yoga's focus on fitness, I thought this would resonate. I manage Liz Rich, and honestly, Alo Yoga is one of the few brands I think would be a genuinely great fit — not just on paper, but in terms of the kind of content Liz Rich already creates in the travel space. Liz Rich's niche audience delivers above-average engagement and conversion. I put together a short overview if you want the full picture, but the quick version: Liz Rich's audience skews heavily toward Alo Yoga's target demo, and the engagement is real — 8.2% on Tiktok. Would you be up for a quick call this week? Best, The Team P.S. Q1 is prime time for new creator partnerships — happy to move quickly if there's interest.

Liz's Alo content performing 3x above benchmark

Hi Jordan, Following up on my note about Liz Rich — wanted to share that her recent travel-wellness content is hitting 3x her normal engagement rate. Her audience is actively saving and sharing posts about maintaining wellness routines while traveling, which makes perfect sense given Alo's expansion into lifestyle beyond just studio wear. With travel season ramping up, now's the ideal time to get Alo naturally woven into those destination stories. Worth a quick call this week? Best, Mavi